Creativity, innovation, design culture are the key words to understand the philosophy of Infiniti, the young brand (as created in 2008) today at full throttle, which offers home accessories designed to work, share, relax, welcome.
Just as the name implies, Infiniti does not put limits to the expressive possibilities of each: its design, interpreted as a real sensory experience, comes from the contamination of places, cultures and lifestyles.
The cosmopolitan spirit of the brand is thus expressed through one single mission: to offer objects that belong to the daily lives of everyone, wherever they live. Without boundaries, the world of Infiniti moves from Barcelona to New York, London to Tokyo, from Berlin to Venice. And it never stops.
In fact, the inspiration behind Infiniti concept is made of dynamic values, young and vital: energy, as a set of forms and colors expressing a contemporary rhythm of life, giving vitality and joy to living places; dynamism, typical of a mindset ready to surprise and change; style, which is found in the cult of innovative details and combinations of materials and colors; creativity, or the desire to be daring, surprising, fun. And yet innovation, which means for Infiniti to move increasingly beyond the horizon, looking for new forms and materials; design, as result of a passionate research; a cosmopolitan spirit, as Infiniti's pure Italian style, made of quality, aesthetics and originality, features worldwide. And, finally, emotion. Because Infiniti wants to be a planet journey to collect colors and feelings, catching moments of real life.
Infiniti products are open minded responses to today demands about living spaces, not only so useful items, but also designed to comply with the principles of ergonomics, give pleasure to the eye, ensuring the recyclability and offering intelligent solutions.
Giving expression to everyday life, which is subject to constant change, also Infiniti does not stand still for a moment, always focusing to the ever changing fashion and trends.
For this reason the company does not cease to do research, whose surplus value is the supporting partnership with both internationally well-known designers and creative young people who, thanks to Infiniti, can enhance their talent.
Quality "Made in Italy"
The Made in Italy products by Infiniti are not only guarantee of quality and control in every step of the production process, but a real idea of lifestyle, where creativity and excellence are for infinite possibilities of expression.
What every different lifestyle demands is turned by Infiniti into ideas and projects, and these turned into products, following the path of innovation, modernity and creativity. Made in Italy, indeed.
Always ready to live alongside the people, the Infiniti products come from Italian craftsmanship and tradition, within a high-tech production process.
From the beginning, Infiniti has always worked with Italian raw materials, to ensure the highest quality and resistance in the products.
The high quality standards, as well as industrial processes that meet the strictest international standards, apply to all materials used by Infiniti to manufacture its design production.
Starting from the metal, with the use of technologically advanced systems that allow, through the laser cutting technology, to satisfy ‘made-to-measure’ requests; but also plastics like polycarbonate, SAN, nylon and polypropylene, are worked using advanced technologies, such as the gas assisted co-injection molding system and the bi-material molding system, which allow a high level of customization.
And finally, the flagship of Made in Italy by Infiniti: the wood, crafted and worked with care and experience, is used as 3D multilayer, perfect for exclusive and cutting edge aesthetic forms.
In order to protect the environment and improve forest management worldwide, Infiniti uses only FSC certified timber (Forest Stewardship Council).
Further features of Infiniti, as the high flexibility and speed of delivery times, are possible due to the short supply chain system, avoiding any dealer between producer and consumer. For this reason, the products by Infiniti, while turning to a medium-high target, retain a competitive price, perfectly proving to be able to enter any home around the world with their appealing design.